Overview
Disciplines
Kera is a highly personalized one-stop telemedicine app that allows users to book appointments, receive one on one consultation and access their medical records securely from anywhere. With a goal to provide users with personalized services and accurate medical examination from the comfort of their home, Kera ensures convenient and comprehensive healthcare management.
User Experience Design
Human-Centered Design
Healthcare Technology
Artificial Intelligence
Telemedicine
Mobile App Development
Interaction Design
UI/UX Research
Opportunity Statement
Preserving the Human Connection in Telemedicine by providing users with convenience and comfort throughout their medical journey.
AI and Healthcare
User Group
Key Insights from Research
45.6% of users like the idea of using a virtual assistant in healthcare services
53.6% of users feel anxiety about visiting the doctor
Users prefer in-person appointments because they are more accurate and provide better communication
Key Insights from Interview
Onboarding process too long and complicated
Users like the convenience of telemedicine
Want quick access to doctors and medical history
Key Insights from Observations
Lack of instructions on the app
Long process of booking an appointment
No end to end personalization
Developments
Mid Fidelity to High Fidelity
96
survey responces
18
interviews
6
user observations
Lack of personal connection, confusion, and choice in telemedicine
The Problem
5 Why's
How Might We?
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Incorporate AI into telemedicine services and make it feel personal and comfortable for the user?
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Bring telemedecines capabilities closer to an equivalent of seeing a doctor in person?
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Make the onboarding process more streamlined and convenient for users?
Pain Points
Opportunity Areas
Kera is a highly personalized one-stop telemedicine app that allows users to book appointments, receive one on one consultation and access their medical records securely from anywhere
Kera offers anxiety support which allows users to have anxiety and stress relief prior and after an appointment. Users can either talk to a virtual assistant to reduce their anxiety or follow common suggestions provided by Kera.
Freya
The backend of our app adopts AI-powered personalisation. The AI recommends doctors based on user preferences and medical history, summarizes doctor visits, sends medication reminders, offers chat support in the waiting room, provides initial medical diagnoses, and follows up post-appointment to address any additional concerns.
AI vs Humans
Providing users with the option to choose between AI and humans, benefitting from AI while maintaining comfort throughout their medical experience.
Juno
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